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The Silver Surge – How Europe’s Ageing Population is Transforming Society

ZenZu Care

Europa’s 

Vergrijzende 
Bevolking:
De Grijze Revolutie



Europe is undergoing a profound demographic shift: the proportion of citizens aged 65 and over is rapidly increasing, reshaping economies, healthcare, and family life. As of January 2024, more than one-fifth (21.6%) of the EU’s population is aged 65 or older, a figure projected to rise sharply in the coming decades. This “silver surge” is driven by consistently low birth rates and increased life expectancy, resulting in a shrinking workforce and a growing number of retirees.


The Impact of an Ageing Society in Europe


  • Rising demand for healthcare and social services
  • Increased pressure on pension systems
  • Greater need for age-friendly infrastructure


By 2100, those aged 65+ are expected to comprise 32.5% of the EU’s population, with the share of people aged 80+ more than doubling. This shift will nearly double the old-age dependency ratio, meaning fewer working-age people supporting more retirees.

1/5

of the population in Europe is 65+

Silver Surge

Low Birthrate and Increased life expectancy

By 2100

65+ are expected to comprise 32.5% of the EU’s population.

People aged 80+

double the old-age dependency ratio.

Ageing Population Doubles. Both a Young and Old Person on this image. ZenZu Care


Opportunities in The Ageing Economy


While challenges abound, the ageing population also creates opportunities for innovation in healthcare, technology, and social services. Digital health solutions, telemedicine, and all-in-one care apps are emerging to support seniors’ independence and well-being123.


ZenZu: Empowering Seniors and Their Families


ZenZu offers an all-in-one digital platform designed to address health, social, and practical needs for seniors. With strong accessibility features, AI-driven support, and seamless integration with care providers, ZenZu enables seniors to age in place with confidence—while giving families peace of mind.


Press Contact:

press@zenzucare.com


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